During a time of economic uncertainty consumers are spending on cannabis but also being more mindful of cost. Papa & Barkley is seeing consumers ask for more affordable choices to help them continue to have safe access to essential plant medicine. Here are 3 ways that Papa & Barkley is pivoting and responding to support consumers during the Stay-At-Home orders:
- LAUNCHED LOWER-PRICED MICRO DOSE TINCTURES
- The most affordable whole plant tincture on the California cannabis market.
- Low price of only 10 cents per mg of cannabinoids, compared to the industry average of 30 cents per mg.
- 25% more mg per dose than industry averages. Potency: 225mg per 15ml bottle and 450mg per 30ml bottle.
- Just two simple ingredients: high-quality cannabis from Emerald Triangle Farms & MCT Oil
- Available in 30:1, 1:1, 1:3 & 1:30 Ratios of CBD:THC
- Pricing: (Retail prices may vary by store)
- 15ml = $22 Retail
- 30ml = $40 Retail
- Available on Weedmaps and at select California dispensaries listed here.
- VIRTUAL CANNABIS EDUCATION SERIES – WELL-CONNECTED
- Taking in-store Patient Appreciation Days virtual throughout the month by hosting daily educational videos and daily breaks to stay well and connected with Papa & Barkley brand educators on Well-Connected.
- Highlights include: Live with Chief Product Officer Guy Rocourt and a tour of Papa & Barkley’s production facilities in Eureka, CA, highlighting best products for seniors, plus interactive activities including stretching, meditation and breathing exercises.
- VIRTUAL DEMOS WITH DISPENSARY PARTNERS
- Partnering with dispensaries to host Virtual Demos and Q&A seminars on live on Instagram to continue to provide dispensary customers with cannabis and wellness guidance.
- Partners include From the Earth who’s hosting educational segments in partnership with Papa & Barkley every day from 3:30 – 4:30 during the week of 4/13 – 4/17 in anticipation for 4/20. Together we’re offering 25% off all Papa & Barkley products, and a $5 Micro Dose Tincture sample with any Papa & Barkley purchase that week. Proceeds of sample tinctures go to Boys & Girls Club, who’s making hygiene kits for families in need.
